The
Programme
Join us for a full day of inspirational and stimulating content on what we do, key insights, and our success stories.
Arise
08:40 - 08:55
Welcome & Introduction
Shameera
08:55 - 09:10
It Starts With "US"
Maheshika
09:10 - 09:40
Standout and Win Big
Success stories from the past and the present
Chandima, Malinka & Salmah
09:40 - 10:00
Coffee Break
Expresso Yourself
10:00 - 10:30
Global Travel Trends, insights and learnings since Covid-19
- Current Digital travel trends for Sri Lanka and other markets we work on, highlevel insights from eme campaigns
- Post covid +++, importance of understanding how the customer journey has changed
Kusalika & Charithya
10:30 - 10:50
Powering EME to the future
Navigating the Future and Accelerating Growth
Rajitha
10:50 - 11:00
Story behind the numbers
It is more than just invoices, credit notes and transfers
Ayodhya & Janice
11:00 - 11:20
WWW simplified
101 to web development
Suranga & Mahesh
11:20 - 11:35
Kahoot
11:35 - 12:05
Leveraging the Synergy Between SEO and Web
Collaboration between web and SEO
Kusalika, Sanjeev & Suranga
12:05 - 12:25
10 key trends to watch out in global tourism
Dileep Mudadeniya
12:25 - 13:25
Lunch Break
Bon appétit
Power-Up
13:30 - 14:10
SEO Trends That Will Dominate in 2023
Latest in SEO now and what is new for 2023
Digital Track
Chandima, Suhasha & Shashika
13:30 - 13:50
Database Optimisation
How to optimise your database and queries
Web & Tech Track
Tharindu
14:10 - 14:50
Future-Proofing Paid Advertising Campaigns
New campaign types, optimisation techniques, bid strategies and Google Looker Studio
Digital Track
Gehanya, Sohan & Hiranthika
13:50 - 14:20
Technical SEO & Application of new technology
Best Way to Improve page speed
Best practices, new initiatives and the impact
Web & Tech Track
Suranga & Sahan
14:50 - 15:20
The Evolving Art of Social Media Optimisation
Campaign types, ad types, platforms, etc.
Digital Track
Dasun, Salmah & Elmo
14:20 - 14:40
Docker & Gitlab CI / CD
Infrastructure of EME
Web & Tech Track
Asala & Sinethra
14:40 - 15:20
UX for Web and Marketing
User experience and best practices for online segments
Web & Tech Track
Suranga & Nawodya
15:15 - 15:35
Coffee Break
Expresso Yourself
15:35 - 16:05
Panel discussion - 1
Digital Campaigns in the Current Era and How Everything Comes Together
Emerging platforms, campaign types, tracking challenges due to changes in GDPR, CCPA, etc.
Kusalika, Dasun, Chandima, Charithya & Salmah
Moderator : Gehanya
16:05 - 16:20
Introduction to Infrastructure Services and Components
What do we host
Where do we host them
Services that we use &
what's next? (Kubernetes & Serverless)
Sinethra
16:20 - 16:40
Introducing the Next Generation of Analytics
About GA4, server-side tracking, etc.
Dasun, Sudharaka & Sohan
16:40 - 16:45
Short Break
Sweet Surprise
16:45 - 17:15
Products and Internal Systems
EME's innovative products and their contribution
Mahesh, Dharshana & Madhushika
17:15 - 17:35
Harnessing the Power of Customer Success
Importance of customer relationship management
Understanding client expectations
Best practices in client management
Do’s and Don’ts
The relationship between customer satisfaction and retention
Charithya
17:35 - 18:05
Panel discussion - 2
The Way Forward
What's next on the horizon for EME
Rajitha, Shameera, Kusalika, Suranga & Maheshi
Moderator : Dasun
18:05 - 20:30
Cocktail
Bon appétit
We Are All in This Together
The Dedicated Team Behind EME’s Success
